Jennifer Abbott: Leading with Heart in Business and Community
At the core of North Shore Crisis Services Society (NSCSS) is a dedication to empowering women and children through life's challenges. This mission resonates deeply with Jennifer Abbott, founder of Hear At Home Hearing Clinic, who has a personal connection to the cause.
“The biggest thing that attracted me was helping women,” she shares. As a single mother herself, Abbott appreciates the profound impact of a strong support system.
Why Supporting Organizations Like NSCSS Matters
For businesses considering supporting causes like ours, Abbott offers simple yet profound advice: “Do what you can.” She emphasizes that it's not about the size of the contribution, but the act of giving itself. In her early days, she found creative ways to contribute, such as offering free hearing tests, which helped her connect with the community and raise awareness about her business. Her message is clear: small businesses can differentiate themselves by giving back and being authentic in their community engagement.
The Role of Authenticity and Community Engagement
Being visible and active in the community is crucial. “You can tell who’s out in the community and who’s a real community person,” she says. This authenticity fosters genuine connections and trust. She advises other business owners to contribute what they can, whether through time, resources, or services. This approach not only benefits the community but also enriches the business itself, cultivating a sense of purpose among employees and aligning business practices with core values.
Looking Ahead: A Growing Partnership
Abbott sees their partnership with NSCSS as a long-term commitment, with aspirations to increase support as her business grows. She values the joy and engagement her employees experience through this partnership, noting that business is not just about making money but also about making a difference. “Inspire staff to be better and do better,” she adds, highlighting the importance of nurturing a culture of giving within the workplace.
A Commitment to Helping People
As healthcare professionals, the ethos of helping others is deeply ingrained in their practice. “Anyone who calls, I try to say yes,” she says, underscoring a commitment to support those in need whenever possible. This spirit of generosity and service is what drives their continued support for NSCSS and similar causes.
We are immensely grateful for the support of generous sponsors like Hear At Home. Together, we are creating a safer, more supportive community for everyone.
If you're inspired to join us in this mission, consider becoming a Gala of Grace sponsor or donating today. Your support can help change lives.